Meet the Designer
I'm Kathryn. Your new business bestie.
After growing my first business to over a million dollars in sales in less than three years, I've experienced first hand how a website can change your life.
That business was a major turning point in my life. It opened my eyes to what was possible and showed me that you don't have to follow the "normal" path that everyone else follows to be successful. That having a shiny 401K and healthcare plan from a corporate job is not good enough reason to spend the rest of your life miserable, doing work that you hate.
I was part of the generation that grew up as the internet was becoming a thing. We were coding Myspace backgrounds and blogging on Xanga- Where we were all learning to code, I have no idea, but I was completely fascinated by the internet. It only seems fitting that twenty something years later, I've come full circle back to web design. It's my happy place.
I'm obsessed with the dreamers, doers, creatives, and thinkers of the world. The ones that aren't afraid to take the road less traveled and believe in a world where anything is possible. After building multiple businesses online over the last seven years, I have become obsessed with entrepreneurship and small business owners. I love being in the trenches learning new things, trying new strategies, and continuously developing my craft.
I want to design websites that are infused with your brand's personality and look like no one else's in your industry. One that establishes trust with your customers, gives you instant authority, sets you apart from your competition, and helps you make more money!
I've never felt more aligned with the work that I'm doing than I do right now. It feels like the perfect accumulation of everything I've learned (and continue to learn) combined with everything I'm passionate about. I can't wait to work with you and watch you continue to succeed :)
I've spent the last seven years working for myself, building multiple businesses online.
The first website I ever built was a Backstreet Boys site that I coded in the late 90's.
watching my beloved bucs play with my hubby
paddle boarding at honeymoon island- my happy place!
our pups, marley and moose with us at the Don Cesar
1988
Born and raised in Georgia.
2010
Graduated from Auburn with a degree in Apparel Merchandising and Business. Followed my vision board dreams of moving to Florida to live by the beach. I didn't know a soul!
2010-15
Worked random jobs knowing I was made for more.. but didn't know for what exactly.
2015
Started an Etsy shop selling hand painted shoes.. evolved into sewing bibs and baby blankets...then exploded into a wedding shop.
hello
entrepreneurship!
2015
Quit my receptionist job at a hair salon and pursued the business full time- Husband was able to quit his job too!
2015-2019
Spent four years learning everything about running a business online, selling both physical products and digital downloads. Built several websites for these businesses and learned how to drive traffic organically (no paid ads), have emails lists, create passive income....the whole thing.
2020
Ditched the wedding shop- After four years of fulfilling orders seven days a week, from sun up to sun down, it had become unhealthy and unsustainable. We were burnt out.
2021
Daydream Sites was born- a web design business that is an accumulation of everything I've learned and experienced in the online business world.
2003
Took my first web design class where I fell in love with building websites -- it was all code back then.
our home
felt more like
a factory
